QR Code Use and Identification Problems in Tourism

  • József UDVAROS Budapest Business University, Budapest, Hungary
  • Norbert FORMAN Budapest Business University, Budapest, Hungary


The integration of technology with tourism increases its efficiency and improves the tourist experience, especially through QR codes and NFC technologies, which are already widely used. The number of research related to digitization and the sustainability of tourism is increasing, and the focus is shifting towards ICT, AR and VR. Mobile services like QR codes are crucial in tourism, improving service availability and user experience. The article analyzes the importance of QR codes and image processing in logistics and tourism. The focus is on the technological foundations, recognition, and decoding methods of QR codes, highlighting the role of artificial intelligence. The article discusses in detail the application of QR codes in tourism, along with technological challenges and development opportunities. It also presents future research directions and the potential effects of QR codes on tourism.



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How to Cite
UDVAROS, József; FORMAN, Norbert. QR Code Use and Identification Problems in Tourism. Journal of Environmental Management and Tourism, [S.l.], v. 15, n. 1, p. 167 - 175, feb. 2024. ISSN 2068-7729. Available at: <https://journals.aserspublishing.eu/jemt/article/view/8331>. Date accessed: 20 apr. 2024. doi: https://doi.org/10.14505/jemt.v15.1(73).14.