Methods of State Support of Innovative Entrepreneurship. The Example of Rural Tourism

  • Maral Serikovna ISKAKOVA Kazakh Humanitarian Law Innovation University, Kazakhstan
  • Maira Khomarovna ABENOVA Kazakh National Research Technical University named after K. Satpayev Project Management Institute, Kazakhstan
  • Lyazzat Nurgalievna DZHANMULDAEVA JSC "Kazakh University of Technology and Business", Kazakhstan
  • Aigul Zhumagalievna ZEINULLINA Shakarim State University of Semey, Kazakhstan
  • Marzhan Sovetbekovna TOLYSBAEVA Kazakh Agrotechnical University named after S. Seifullin, Kazakhstan
  • Zaure Abildinovna SALZHANOVA Karaganda Economic University of Kazpotrebsoyuz, Kazakhstan
  • Ayagoz ZHANSAGIMOVA S. Seifullin Kazakh Agro Technical University, Kazakhstan


The relevance of the article is determined by the need to develop the potential of small business for the purpose of an innovative breakthrough in the economy of Kazakhstan. Countries that have been fully engaged in supporting innovative entrepreneurship have become leaders. The problem is that the development of small innovative business is not facilitated by a complex state system of regulation and support that is inadequate to the needs of entrepreneurs. However, this is not the main problem of the development of innovative entrepreneurship, which is presented in the most detail in the study. The directions of increasing the effectiveness of the influence of state support programs on the development of innovative entrepreneurship, which are largely borrowed from the foreign experience of developed countries, have been substantiated. The authors propose not only some ways of innovative development of entrepreneurship in Kazakhstan, which, according to the authors, will accelerate the implementation of the innovation process in rural tourism and in the country as a whole. But they also proposed some features that will help overcome the mental barrier and national traditions, both in Kazakhstan and in the post-Soviet space, since due to the lack of an effective legal framework, the problem of corruption is threatening a social explosion. In addition, during the COVID-19 pandemic, the most affected in a difficult epidemiological situation, such organizations that operate in the field of culture, sports, additional education, tourism, hospitality, etc.


[1] Fatkhutdinov, R.A. 2007. Innovation management: Textbook for universities. SPb.: Peter, 78 p.
[2] Feifei, Xu and Fox, D. 2010. Modeling. Modeling attitudes towards nature, tourism and sustainable development in national parks: a survey of visitors in China and the UK. Tourism Management, 45: 142-158.
[3] Ivanov, Ya. E. 2013. Foreign experience of innovative development of small business. Young scientist, 12(59): 306-308. Available at: (date accessed: 17.10.2020).
[4] Mugauina, R. et al. 2020. Development of Rural Tourism after the Coronavirus Pandemic. Journal of Environmental Management and Tourism, 8(48): 2020-2027.
[5] Zhansagimova, A. 2020. Sustainable Rural Development through Tourism. Journal of Environmental Management and Tourism, 6(46): 1550 – 1559.
[6] Prospects for the development of agritourism in Russia. Association for the Promotion of Agritourism. Available at:
[7] Sovremennye klassiki teorii predprinimatel'stva. Laureaty Mezhdunarodnoj premii za vklad v issledovanija predprinimatel'stva i malogo biznesa (1996-2010) [Modern classics theory of entrepreneurship. The winners of the International prize for contribution to the study of entrepreneurship and small business (1996-2010)] (2013), Translated by Chepurenko, A. Ju., Izdatel'skij dom Vysshej shkoly jekonomiki, Moscow, Russia.
How to Cite
ISKAKOVA, Maral Serikovna et al. Methods of State Support of Innovative Entrepreneurship. The Example of Rural Tourism. Journal of Environmental Management and Tourism, [S.l.], v. 12, n. 2, p. 466-472, mar. 2021. ISSN 2068-7729. Available at: <>. Date accessed: 11 may 2021. doi: