The Antecedent of Environmental Attitude

  • Mohamad Irhas EFFENDI University of National Development Veteran Yogyakarta, Indonesia
  • Dyah SUGANDINI University of National Development Veteran Yogyakarta, Indonesia
  • Agus SUKARNO University of National Development Veteran Yogyakarta, Indonesia
  • Muhamad KUNDARTO University of National Development Veteran Yogyakarta, Indonesia

Abstract

This investigation means to examine the impact of environmental awareness, green pro- motion on environmental attitudes mediated by trust. The study was conducted on pro- environment consumers. The number of respondents was 150 college students in a Special Region of Yogyakarta. The data collection method used was a questionnaire, and data analysis using SEM-PLS 3.28 version. The results showed that the environmental awareness and green promotion influence the environmental attitude intervened by a trust. The impact of green promotion on environmental attitude is not significant.

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Published
2020-09-13
How to Cite
EFFENDI, Mohamad Irhas et al. The Antecedent of Environmental Attitude. Journal of Environmental Management and Tourism, [S.l.], v. 11, n. 6, p. 1581 - 1587, sep. 2020. ISSN 2068-7729. Available at: <https://journals.aserspublishing.eu/jemt/article/view/5545>. Date accessed: 29 sep. 2020. doi: https://doi.org/10.14505/jemt.v11.6(46).28.