Consumption Aspects that Create Life Satisfaction
Abstract
Consumption is one of the main activities in life. Given the many aspects of this activity, it is the interest of this study to investigate the contribution of these aspects of consumption on life satisfaction. These consumption aspects include quality products, fair prices, easily accessible products, promotions, time-saving products, luxury products, eco-friendly products, new technology products, and consumption expenditure. A total of 450 responses were collected from adult shoppers in Bangkok, Thailand. The results of the multiple regression analysis indicated that among the various aspects of consumption, time-saving products was the sole determinant of people’s life satisfaction. In addition, age and household income were two other demographic variables that were seen to have a positive effect on a person’s life satisfaction. Regarding the high household income group, consumption expenditure and age were positively related to life satisfaction.
References
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[32] Meadow, H.L. 1983. The relationship between consumer satisfaction and life satisfaction for the elderly. PhD diss., Virginia Polytechnic Institute and State University, Ann Arbor.
[33] Melanie. 2017. How your pricing strategy affects customer satisfaction. Available at: https://www.unleashedsoftware.com/blog/pricing-strategy-affects-customer-satisfaction
[34] Mentzakis, E., and Moro, M. 2009. The poor, the rich and the happy: Exploring the link between income and subjective well-being. The Journal of Socio-Economics, 38(1): 147-158. DOI:https://doi.org/10.1016/j.socec.2008.07.010
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[36] Oropesa, R.S. 1995. Consumer possessions, consumer passions, and subjective well-being. Sociological Forum, 10(2): 215-244. DOI:https://doi.org/10.1007/BF02095959
[37] Plassmann, H., Doherty, J. Shiv, B., and Rangel, A. 2008. Marketing actions can modulate neural representations of experienced pleasantness. Proceedings of the National Academy of Sciences, 105(3): 1050. Available at: http://www.pnas.org/content/105/3/1050.abstract
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[43] University of British Columbia. 2017. Using money to buy time linked to increased happiness. ScienceDaily. Available at: https://www.sciencedaily.com/releases/2017/07/170724161258.htm
[44] Vigneron, F., and Johnson, L.W. 2004. Measuring perceptions of brand luxury. Journal of Brand Management, 11(6): 484-506. DOI: 10.1057/palgrave.bm.2540194
[45] Wen-Jang, J. 2007. Effects of consumer-perceived convenience on shopping intention in mobile commerce: An empirical study. International Journal of E-Business Research (IJEBR), 3(4): 33-48. DOI:https://doi.org/10.4018/jebr.2007100102
[46] Winter, M. et al. 1999. Constraints, domain conditions, and well-being: Evidence from Poland during the transformation. Journal of Consumer Affairs, 33(1): 27-47. DOI: https://doi.org/10.1111/j.1745-6606.1999.tb00759.x
[47] Wong, D. 2019. What science says about discounts, promotions and free offers. Available at: https://www.huffpost.com/entry/what-science-says-about-discounts_b_8511224
[48] Zhong, J.Y., and Mitchell, V.-W. 2010. A mechanism model of the effect of hedonic product consumption on well-being. Journal of Consumer Psychology, 20(2): 152-162. DOI:https://doi.org/10.1016/j.jcps.2010.01.001
[2] Alfonso, V.C. et al. 1996. The extended satisfaction with life scale: Development and psychometric properties. Social Indicators Research, 38(3): 275-301. DOI:https://doi.org/10.1007/BF00292049
[3] Allred, A., Valentin, E. K., and Chakraborty, G. 2010. Pricing risky services: Preference and quality considerations. Journal of Product & Brand Management, 19(1): 54-60. DOI:https://doi.org/10.1108/10610421011018392
[4] Anderson, J., Rainie, L. 2018. The future of well-being in a tech-saturated world.
[5] Angeles, L. 2011. A closer look at the easterlin paradox. The Journal of Socio-Economics, 40(1): 67-73. DOI:https://doi.org/10.1016/j.socec.2010.06.017
[6] Belk, R.W. 1985. Materialism: Trait aspects of living in the material world. Journal of Consumer Research, 12(3): 265-280. DOI:https://doi.org/10.1086/208515
[7] Berry, C.J. 1994. The idea of luxury: A conceptual and historical investigation. Cambridge, England: Cambridge University Press.
[8] Berry, L.L., Seiders, K., and Grewal, D. 2002. Understanding service convenience. Journal of Marketing, 66(3): 1-17. DOI:https://doi.org/10.1509/jmkg.66.3.1.18505
[9] Brown, K.W., and Kasser, T. 2005. Are psychological and ecological well-being compatible? The role of values, mindfulness, and lifestyle. Social Indicators Research, 74(2): 349-368. DOI: 10.1007/s11205-004-8207-8
[10] Budiman, A., and O'Cass, A. 2007. Studying the effects of materialism, religiosity and status consumption on subjective well-being: An Indonesian perspective, ANZMAC 2007 Conference. Australian and New Zealand Marketing Academy. Conference Proceedings and Refereed Papers. Dunedin, New Zealand.
[11] Caporale, G.M., Georgellis, Y., Tsitsianis, N., and Yin, Y.P. 2009. Income and happiness across Europe: Do reference values matter? Journal of Economic Psychology, 30(1): 42-51. DOI :https://doi.org/10.1016/j.joep.2008.06.004
[12] Chevalier, M., and Mazzalovo, G. 2008. Luxury brand management: A world of privilege. Singapore: John Wiley & Sons.
[13] Clark, R.A., Zboja, J.J., and Goldsmith, R.E. 2007. Status consumption and role-relaxed consumption: A tale of two retail consumers. Journal of Retailing and Consumer Services, 14(1): 45-59. DOI:https://doi.org/10.1016/j.jretconser.2006.03.003
[14] Dawson, S., and Bamossy, G. 1991. If "we are what we have," what are we when we don't have? An exploratory study of materialism among expatriate americans. Journal of Social Behavior & Personality, 6(6): 363-384.
[15] DeLeire, T., and Kalil, A. 2010. Does consumption buy happiness? Evidence from the united states. International Review of Economics, 57(2): 163-176. DOI:https://doi.org/10.1007/s12232-010-0093-6
[16] Diener, E. 1984. Subjective well-being. Psychological Bulletin, 95(3): 542-575.
[17] Diener, E., Diener, M., and Diener, C. 199. Factors predicting the subjective well-being of nations. Journal of Personality and Social Psychology, 69(5), 851-864. DOI:https://doi.org/10.1037/0022-3514.69.5.851
[18] Dittmar, H. 2008. Consumer culture, identity and well-being: The search for the "good life" and the "body perfect". Hove, England: Psychology Press.
[19] Diwan, R. 2000. Relational wealth and the quality of life. The Journal of Socio-Economics, 29(4): 305-340. DOI:https://doi.org/10.1016/S1053-5357(00)00073-1
[20] Dynan, K.E., and Ravina, E. 2007. Increasing income inequality, external habits, and self-reported happiness. American Economic Review, 97(2): 226-231. DOI:https://doi.org/10.1257/aer.97.2.226
[21] Eastman, J.K., Goldsmith, R.E., and Flynn, L.R. 1999. Status consumption in consumer behavior: Scale development and validation. Journal of Marketing Theory and Practice, 7(3): 41-52. DOI:https://doi.org/10.1080/10696679.1999.11501839
[22] Franzoi, S.L., and Shields, S.A. 1984. The body esteem scale: Multidimensional structure and sex differences in a college population. Journal of Personality Assessment, 48(2): 173-178. DOI:https://doi.org/10.1207/s15327752jpa4802_12
[23] Rediff India Abroad. 2008. Indians among top three brand conscious: Nielsen. Available at: https://www.rediff.com/money/2008/mar/27brand.htm
[24] Guillen-Royo, M. 2008. Consumption and subjective wellbeing: Exploring basic needs, social comparison, social integration and hedonism in Peru. Social Indicators Research, 89(3): 535-555. DOI:https://doi.org/10.1007/s11205-008-9248-1
[25] Hagerty, M.R., and Veenhoven, R. 2003. Wealth and happiness revisited–growing national income does go with greater happiness. Social Indicators Research, 64(1): 1-27. DOI:https://doi.org/10.1023/A:1024790530822
[26] Jacob, J., Jovic, E., and Brinkerhoff, M.B. 2009. Personal and planetary well-being: Mindfulness meditation, pro-environmental behavior and personal quality of life in a survey from the social justice and ecological sustainability movement. Social Indicators Research, 93(2): 275-294. DOI:10.1007/s11205-008-9308-6
[27] Jain, S.P., and Posavac, S.S. 2001. Prepurchase attribute verifiability, source credibility, and persuasion. Journal of Consumer Psychology, 11(3): 169-180. DOI: https://doi.org/10.1207/S15327663JCP1103_03
[28] Kapferer, J.-N., and Bastien, V. 2009. The luxury strategy: Break the rules of marketing to build luxury brands. London: Kogan Page.
[29] Lee, D.-J., and Sirgy, M.J. 1995. Determinants of involvement in the consumer/marketing life domain in relation to quality of life: A theoretical model and research agenda. In Development in quality of life studies in marketing (pp. 13-18). Blacksburg, Virginia: Academy of Marketing Science.
[30] Linssen, R., van Kempen, L., and Kraaykamp, G. 2011. Subjective well-being in rural India: The curse of conspicuous consumption. Social Indicators Research, 101(1): 57-72. DOI:10.1007/s11205-010-9635-2
[31] Mandel, N., Petrova, P.K., and Cialdini, R.B. 2006. Images of success and the preference for luxury brands. Journal of Consumer Psychology, 16(1): 57-69. DOI:https://doi.org/10.1207/s15327663jcp1601_8
[32] Meadow, H.L. 1983. The relationship between consumer satisfaction and life satisfaction for the elderly. PhD diss., Virginia Polytechnic Institute and State University, Ann Arbor.
[33] Melanie. 2017. How your pricing strategy affects customer satisfaction. Available at: https://www.unleashedsoftware.com/blog/pricing-strategy-affects-customer-satisfaction
[34] Mentzakis, E., and Moro, M. 2009. The poor, the rich and the happy: Exploring the link between income and subjective well-being. The Journal of Socio-Economics, 38(1): 147-158. DOI:https://doi.org/10.1016/j.socec.2008.07.010
[35] Nakano, N., MacDonald, M., and Douthitt, R. 1995. Toward consumer well-being: Consumer socialization effects of work experience. In M. J. Sirgy, H. L. Meadow, D. Rahtz, and A. C. Samli (Eds.), Developments in quality-of-life studies in marketing (pp. 107-111). Dekalb, IL: Academy of Marketing Science.
[36] Oropesa, R.S. 1995. Consumer possessions, consumer passions, and subjective well-being. Sociological Forum, 10(2): 215-244. DOI:https://doi.org/10.1007/BF02095959
[37] Plassmann, H., Doherty, J. Shiv, B., and Rangel, A. 2008. Marketing actions can modulate neural representations of experienced pleasantness. Proceedings of the National Academy of Sciences, 105(3): 1050. Available at: http://www.pnas.org/content/105/3/1050.abstract
[38] Sheldon, K.M., and Kasser, T. 1998. Pursuing personal goals: Skills enable progress, but not all progress is beneficial. Personality and Social Psychology Bulletin, 24(12): 1319-1331. DOI:https://doi.org/10.1177/01461672982412006
[39] Shin, D.C., and Johnson, D.M. 1978. Avowed happiness as an overall assessment of the quality of life. Social Indicators Research, 5(1): 475-492. DOI: 10.1007/bf00352944
[40] Stutzer, A., 2004. The role of income aspirations in individual happiness. Journal of Economic Behavior & Organization, 54(1): 89-109. DOI:https://doi.org/10.1016/j.jebo.2003.04.003
[41] Takeuchi, H., and Quelch, J. 1983. Quality is more than making a good product. Harvard Business Review, 61(4): 139-145.
[42] Takeuchi, H., and Quelch, J. 1983. Quality is more than making a good product. Harvard Business Review, 61(4): 139-145.
[43] University of British Columbia. 2017. Using money to buy time linked to increased happiness. ScienceDaily. Available at: https://www.sciencedaily.com/releases/2017/07/170724161258.htm
[44] Vigneron, F., and Johnson, L.W. 2004. Measuring perceptions of brand luxury. Journal of Brand Management, 11(6): 484-506. DOI: 10.1057/palgrave.bm.2540194
[45] Wen-Jang, J. 2007. Effects of consumer-perceived convenience on shopping intention in mobile commerce: An empirical study. International Journal of E-Business Research (IJEBR), 3(4): 33-48. DOI:https://doi.org/10.4018/jebr.2007100102
[46] Winter, M. et al. 1999. Constraints, domain conditions, and well-being: Evidence from Poland during the transformation. Journal of Consumer Affairs, 33(1): 27-47. DOI: https://doi.org/10.1111/j.1745-6606.1999.tb00759.x
[47] Wong, D. 2019. What science says about discounts, promotions and free offers. Available at: https://www.huffpost.com/entry/what-science-says-about-discounts_b_8511224
[48] Zhong, J.Y., and Mitchell, V.-W. 2010. A mechanism model of the effect of hedonic product consumption on well-being. Journal of Consumer Psychology, 20(2): 152-162. DOI:https://doi.org/10.1016/j.jcps.2010.01.001
Published
2020-04-20
How to Cite
LEELAKULTHANIT, Orose.
Consumption Aspects that Create Life Satisfaction.
Journal of Environmental Management and Tourism, [S.l.], v. 11, n. 1, p. 215-223, apr. 2020.
ISSN 2068-7729.
Available at: <https://journals.aserspublishing.eu/jemt/article/view/4599>. Date accessed: 13 nov. 2024.
doi: https://doi.org/10.14505//jemt.v11.1(41).24.
Section
Article
Copyright© 2024 The Author(s). Published by ASERS Publishing 2024. This is an open access article distributed under the terms of CC-BY 4.0 license.