FUTURE OF GREEN MANAGEMENT & SUSTAINABILITY IN INDIA
Abstract
Indian economy is on a growth trajectory and one after another study is projecting India among leading economies of future. Whereas the focus of the world on emerging markets is for growth rates and related aspects, India has its own environmental concerns and the environmental scenario is not very good.This paper studies the future of green management and sustainability in the top companies in India. Out of the total 91 companies that we analyzed, we found that 27 of them were not doing green management and sustainability and had no plans of doing it in future. 37 of the 99 were doing it and will continue to do the same. The remaining 27 were planning to do even more in future. We also found that green management and sustainability initiatives by a company depends a lot on which industry the company is in and is independent of it being a private or public enterprise.
The study shows that more and more big companies are making future plans for green management and sustainability in India. This is significant development in context of the growing concerns on sustainability in India and globally.
References
[1] Centre for monitoring Indian Economy (CMIE). 2009. CMIE PROWESS Database.
[2] Florida, R., and Davison, D. 2001. Gaining from green management: Environmental management systems inside and outside the factory. California Management Review. 43(3):64-86.
[3] Harris, L.C., and Crane, A. 2002, The greening of organizational culture: Management views on the depth, degree and diffusion of change, Journal of Organizational Change Management. 15(3): 214-235.
[4] Menon, A., and Menon, A. 1997.Enviropreneurial marketing strategy: the emergence of corporate environmentalism as market strategy. Journal of Marketing. 61 (1): 51-67.
[5] Post, J.E., and Altman, B.W. 1994. Managing environmental change process: barriers and opportunities. Journal of Organizational Change Management. 7(4): 4-14
[6] Pillania, R.K. 2008. Growth and Environment: BRIC Scenario. Business Review. 3(1):1-9.
[2] Florida, R., and Davison, D. 2001. Gaining from green management: Environmental management systems inside and outside the factory. California Management Review. 43(3):64-86.
[3] Harris, L.C., and Crane, A. 2002, The greening of organizational culture: Management views on the depth, degree and diffusion of change, Journal of Organizational Change Management. 15(3): 214-235.
[4] Menon, A., and Menon, A. 1997.Enviropreneurial marketing strategy: the emergence of corporate environmentalism as market strategy. Journal of Marketing. 61 (1): 51-67.
[5] Post, J.E., and Altman, B.W. 1994. Managing environmental change process: barriers and opportunities. Journal of Organizational Change Management. 7(4): 4-14
[6] Pillania, R.K. 2008. Growth and Environment: BRIC Scenario. Business Review. 3(1):1-9.
Published
2016-11-11
How to Cite
PILLANIA, Rajesh K.
FUTURE OF GREEN MANAGEMENT & SUSTAINABILITY IN INDIA.
Journal of Environmental Management and Tourism, [S.l.], v. 3, n. 1, p. 18-25, nov. 2016.
ISSN 2068-7729.
Available at: <https://journals.aserspublishing.eu/jemt/article/view/379>. Date accessed: 25 apr. 2024.
Section
Journal of Environmental Management and Tourism
Keywords
green management; sustainability; India; top companies
Copyright© 2023 The Author(s). Published by ASERS Publishing 2023. This is an open access article distributed under the terms of CC-BY 4.0 license.