Analysis of Tourism Travel Trends after 2014

  • Radovan BAČÍK Faculty of Management, University of Prešov in Prešov
  • Martin MUDRÍK Faculty of Management, University of Prešov in Prešov
  • Róbert ŠTEFKO Faculty of Management, University of Prešov in Prešov
  • Sebastian KOT The Management Faculty, Czestochowa UT


This paper focuses on travel preferences of the current generation and the need for monitoring the ever-changing trends in travelling. It points out that the current generation’s travel preferences are markedly different from the preferences a few years ago. Since the present time offers people many new possibilities, it is necessary to enrich one‘s offer of these wishes. The article also emphasizes the fact that if the destination wants to attract people, it should use not only different, often unconventional communication tools, but also come up with something new that people are asking for. This paper brings an overview of the research problems and also presents a picture of the current situation within the possibilities of using modern trends in tourism.


[1] Brzeziński, S. and Jasiński, M. (2014). Trade fairs as an opportunity for professional development: case study of ITB Berlin. Polish Journal of Management Studies, 10(2): 15-22.
[2] Buhalis, D. (2003). ETourism: Information Technology for Strategic Tourism Management. Harlow: Prentice Hall. ISBN 978-0582357402.
[3] Capizzi, M. T. and Ferguson, R. (2005). Loyalty trends for the twenty‐first century, Journal of Consumer Marketing, 22(2): 72 – 80.
[4] Dickinson, J. E., Ghali, K. Cherrett, T. Speed, C. Davies, N. and Nortgate, S. (2014). Tourism and the smartphone app: Capabilities, emerging practice and scope in the travel domain. Current Issues in Tourism, 17(1): 84-101.
[5] Ferencová, M., Mišenčíková, V. and Kot, S. (2014). An Analytical View of Using E-Communication Tools in Promoting of Selected Pilgrim Tourism Sites in Slovak Republic. Journal of Environmental Management and Tourism, Volume V, 2(10): 223-229.
[6] Gúčik, M et al. (2004). Krátky slovník cestovného ruchu. Banská Bystrica: Univerzita Mateja Bela, Ekonomická Fakulta.
[7] Harasarn, A. and Chancharat, S. (2014). International Tourism and Economic Growth in Thailand: Cointegration and the Granger Causality. Journal of Environmental Management and Tourism, Volume V, 2(10): 237-248.
[8] Herbuś, A., and Ślusarczyk, B. (2012). The use of corporate social responsibility idea in business management. Polish Journal of Management Studies, 6(1): 234-240.
[9] Kuhn, I. and Tomášová, P. (2011). Úvod do destinačného manažmentu. Sekcia cestovného ruchu, Ministerstvo dopravy, výstavby a regionálneho rozvoja SR.
[10] Palatková, M. (2011). Marketingový management destinací. Praha: Grada Publishing, A.S.
[11] Pike, S. (2012). Destination Marketing. Burlington: Routledge.
[12] Sen, A. (2001). Development as Freedom. Oxford: University Press.
[13] Tisdell, Clem. (2002). Economics and tourism development: Structural features of tourism and economic influences on its vulnerability. Working paper [No.17], School of Economics, University of Queensland, Australia. Available at:
[14] Wilk, R. (2002). Consumption, human needs, and global environmental change. Global Environmental Change. Elsevier. 12(1): 5-13(9).
*** Creative Lodging Solutions. (2015). 2015 Travel trends. [online]. [cit.2015-06-03]. Available at:
How to Cite
BAČÍK, Radovan et al. Analysis of Tourism Travel Trends after 2014. Journal of Environmental Management and Tourism, [S.l.], v. 7, n. 1, p. 88-93, oct. 2016. ISSN 2068-7729. Available at: <>. Date accessed: 21 apr. 2024.


travel preferences; unconventional communication tools; trends in tourism