Marketing System Development in Agribusiness of the Republic of Kazakhstan
Abstract
Nowadays the main impetus for the development of the economy of the country is the state of and prospects for the development of small and medium-sized businesses. Agriculture is a strategically important complex of the country, and therefore the development of small and medium precisely in the agricultural sector is a priority of solving the food security of the state as a whole, and each region - in particular. The relevance of the article is related to the importance and priority of the role of small and medium-sized businesses in the state economy. Small and medium-sized businesses an incentive to economic development, the state of this sector depends on the well-being of the population and the country as a whole. Small and medium enterprises can be created in any area of the economy.The object of the study is organizational and economic relations arising in the implementation of the state support of small and medium-sized businesses in the agricultural sector. Presented by the author's definition of the definition of ‘efficiency of the state support of small and medium-sized businesses in the agricultural sector.’ The study presents the author's definition of state support as a measure of the effectiveness of achieving the goal of the state with the most full use of the conditions and factors allocated to achieving the goal of the subject of small or medium-sized businesses determine this measure.
Achievement of the goals and objectives was provided by the following scientific methods: economic and statistical, abstract and logical, dialectical and historical analysis and synthesis, as well as macro- and microeconomic methods of analysis of economic phenomena and processes. The study was also used in the works of classical economic theory, well-known scientists of Agricultural Economists, legal acts regulating the activities of the agro-industrial complex of mills, statistical materials and supplies publications in mass media, Internet resources.
References
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[9] Luhmann, H., and Theuvsen, L. 2016. Corporate Social Responsibility in Agribusiness: Literature Review and Future Research Directions. Journal of Agricultural and Environmental Ethics, 29(4):673-696.
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[11] Raju, Y. M. 2013. SCM and ICT: A Cornerstone to Sustainable Development of Agribusiness: An Analytical Study. In Driving the Economy through Innovation and Entrepreneurship: Emerging Agenda for Technology Management, edited by Chiranjit Mukhopadhyay, B. K. Akhilesh, R. Srinivasan, Anjula Gurtoo, Parthasarathy Ramachandran, P. Parameshwar Iyer, M. Mathirajan and H. M. Bala Subrahmanya, 671-681. India: Springer India.
[12] Reis, M. et al. 2014. Supply Chain Quality Management in Agribusiness: An Approach of Quality Management Systems in Food Supply Chains. In Advances in Production Management Systems. Innovative and Knowledge-Based Production Management in a Global-Local World: IFIP WG 5.7 International Conference, APMS 2014, Ajaccio, France, September 20-24, 2014, Proceedings, Part III, edited by Bernard Grabot, Bruno Vallespir, Samuel Gomes, Abdelaziz Bouras and Dimitris Kiritsis, 497-504. Berlin, Heidelberg: Springer Berlin Heidelberg.
[13] Richman, J. 1992. Agribusiness and Health. In Health, 42-45. London: Macmillan Education UK.
[14] Schuh, G.E. 1999. Exchange Rates and the Performance of Agribusiness Markets. In Privatization and Deregulation: Needed Policy Reforms for Agribusiness Development, edited by Surjit S. Sidhu and Mohinder S. Mudahar, 87-91. Dordrecht: Springer Netherlands.
[15] Serpa, N., Costa, S., Sá, B.B., Costa, I., and Vendrametto, O. 2014. Agribusiness, Agrienergy and Leadership: The Coaching as a Tool to Guide Talents. In Advances in Production Management Systems. Innovative and Knowledge-Based Production Management in a Global-Local World: IFIP WG 5.7 International Conference, APMS 2014, Ajaccio, France, September 20-24, 2014, Proceedings, Part II, edited by Bernard Grabot, Bruno Vallespir, Samuel Gomes, Abdelaziz Bouras and Dimitris Kiritsis, 38-45. Berlin, Heidelberg: Springer Berlin Heidelberg.
[16] Sidhu, S.S., and Mudahar, M.S. 1999. Agenda for Policy Reforms in Agribusiness. In Privatization and Deregulation: Needed Policy Reforms for Agribusiness Development, edited by Surjit S. Sidhu and Mohinder S. Mudahar, 3-8. Dordrecht: Springer Netherlands.
[17] Suroso, A.I., and Ramadhan, A. 2012. Decision Support System for Agribusiness Investment as e-Government Service Using Computable General Equilibrium Model. In Proceedings of the 2011 2nd International Congress on Computer Applications and Computational Science: Volume 1, edited by Lumban Ford Gaol and Vinh Quang Nguyen, 157-162. Berlin, Heidelberg: Springer Berlin Heidelberg.
[18] Trevors, J., and Saier, M. 2010. AgriBusiness versus AgriCulture. Water, Air, and Soil Pollution, 205(1):35-36.
[19] Volpentesta, A.P., and Ammirato, S. 2008. Networking Agrifood SMEs and Consumer Groups in Local Agribusiness. In Pervasive Collaborative Networks: IFIP TC 5 WG 5.5 Ninth Working Conference on VIRTUAL ENTERPRISES, September 8-10, 2008, Poznan, Poland, edited by Luis M. Camarinha-Matos and Willy Picard, 33-40. Boston, MA: Springer US.
[20] Walters, F.E. 1999. Privatization of Agribusiness. In Privatization and Deregulation: Needed Policy Reforms for Agribusiness Development, edited by Surjit S. Sidhu and Mohinder S. Mudahar, 39-45. Dordrecht: Springer Netherlands.
[2] Ding, Y., Li, W, and Peng, Y. 2014. A Relationship Model of Brand Marketing Strategy and Agribusiness Dynamic Capability. In Proceedings of the Eighth International Conference on Management Science and Engineering Management: Focused on Intelligent System and Management Science, edited by Jiuping Xu, António Virgílio Cruz-Machado, Benjamin Lev and Stefan Nickel, 385-396. Berlin, Heidelberg: Springer Berlin Heidelberg.
[3] Ding, Y., Xu, Y., and Peng, Y. 2013. Influence Factors Theoretical Model of Agribusiness Brand Marketing Strategy. In Proceedings of the Sixth International Conference on Management Science and Engineering Management: Focused on Electrical and Information Technology, edited by Jiuping Xu, Masoom Yasinzai and Benjamin Lev, 39-54. London: Springer London.
[4] Gordy, M. 2016. Agribusiness and Food Security. In Disaster Risk Reduction and the Global System: Ruminations on a Way Forward, 51-56. Cham: Springer International Publishing.
[5] Humphrey, J. 2006. Policy Implications of Trends in Agribusiness Value Chains. The European Journal of Development Research, 18(4): 572-592.
[6] Ioris, A.A.R. 2016. Introduction: Underscoring Agribusiness Failures, Environmental Controversies, and Growing Food Uncertainties. In Agriculture, Environment and Development: International Perspectives on Water, Land and Politics, edited by A. R. Antonio Ioris, 1-31. Cham: Springer International Publishing.
[7] Karetsos, S., Ntaliani, M., Costopoulou, C., and Sideridis, A.B. 2012. Untangling Public Service Usage for Agribusinesses with Dialogic E-government. In Global Security, Safety and Sustainability & e-Democracy: 7th International and 4th e-Democracy, Joint Conferences, ICGS3/e-Democracy 2011, Thessaloniki, Greece, August 24-26, 2011, Revised Selected Papers, edited by Christos K. Georgiadis, Hamid Jahankhani, Elias Pimenidis, Rabih Bashroush and Ameer Al-Nemrat, 120-125. Berlin, Heidelberg: Springer Berlin Heidelberg.
[8] Luby, P. 1989. Perspective of Agribusiness: What Do Packers and Processors Want in Livestock and Poultry? In Animal Patents: The Legal, Economic and Social Issues, edited by William H. Lesser, 134-140. London: Palgrave Macmillan UK.
[9] Luhmann, H., and Theuvsen, L. 2016. Corporate Social Responsibility in Agribusiness: Literature Review and Future Research Directions. Journal of Agricultural and Environmental Ethics, 29(4):673-696.
[10] Navin, M.C. 2016. Food Sovereignty and Agribusiness. In Encyclopedia of Food and Agricultural Ethics, edited by B. Paul Thompson and M. David Kaplan, 1-4. Dordrecht: Springer Netherlands.
[11] Raju, Y. M. 2013. SCM and ICT: A Cornerstone to Sustainable Development of Agribusiness: An Analytical Study. In Driving the Economy through Innovation and Entrepreneurship: Emerging Agenda for Technology Management, edited by Chiranjit Mukhopadhyay, B. K. Akhilesh, R. Srinivasan, Anjula Gurtoo, Parthasarathy Ramachandran, P. Parameshwar Iyer, M. Mathirajan and H. M. Bala Subrahmanya, 671-681. India: Springer India.
[12] Reis, M. et al. 2014. Supply Chain Quality Management in Agribusiness: An Approach of Quality Management Systems in Food Supply Chains. In Advances in Production Management Systems. Innovative and Knowledge-Based Production Management in a Global-Local World: IFIP WG 5.7 International Conference, APMS 2014, Ajaccio, France, September 20-24, 2014, Proceedings, Part III, edited by Bernard Grabot, Bruno Vallespir, Samuel Gomes, Abdelaziz Bouras and Dimitris Kiritsis, 497-504. Berlin, Heidelberg: Springer Berlin Heidelberg.
[13] Richman, J. 1992. Agribusiness and Health. In Health, 42-45. London: Macmillan Education UK.
[14] Schuh, G.E. 1999. Exchange Rates and the Performance of Agribusiness Markets. In Privatization and Deregulation: Needed Policy Reforms for Agribusiness Development, edited by Surjit S. Sidhu and Mohinder S. Mudahar, 87-91. Dordrecht: Springer Netherlands.
[15] Serpa, N., Costa, S., Sá, B.B., Costa, I., and Vendrametto, O. 2014. Agribusiness, Agrienergy and Leadership: The Coaching as a Tool to Guide Talents. In Advances in Production Management Systems. Innovative and Knowledge-Based Production Management in a Global-Local World: IFIP WG 5.7 International Conference, APMS 2014, Ajaccio, France, September 20-24, 2014, Proceedings, Part II, edited by Bernard Grabot, Bruno Vallespir, Samuel Gomes, Abdelaziz Bouras and Dimitris Kiritsis, 38-45. Berlin, Heidelberg: Springer Berlin Heidelberg.
[16] Sidhu, S.S., and Mudahar, M.S. 1999. Agenda for Policy Reforms in Agribusiness. In Privatization and Deregulation: Needed Policy Reforms for Agribusiness Development, edited by Surjit S. Sidhu and Mohinder S. Mudahar, 3-8. Dordrecht: Springer Netherlands.
[17] Suroso, A.I., and Ramadhan, A. 2012. Decision Support System for Agribusiness Investment as e-Government Service Using Computable General Equilibrium Model. In Proceedings of the 2011 2nd International Congress on Computer Applications and Computational Science: Volume 1, edited by Lumban Ford Gaol and Vinh Quang Nguyen, 157-162. Berlin, Heidelberg: Springer Berlin Heidelberg.
[18] Trevors, J., and Saier, M. 2010. AgriBusiness versus AgriCulture. Water, Air, and Soil Pollution, 205(1):35-36.
[19] Volpentesta, A.P., and Ammirato, S. 2008. Networking Agrifood SMEs and Consumer Groups in Local Agribusiness. In Pervasive Collaborative Networks: IFIP TC 5 WG 5.5 Ninth Working Conference on VIRTUAL ENTERPRISES, September 8-10, 2008, Poznan, Poland, edited by Luis M. Camarinha-Matos and Willy Picard, 33-40. Boston, MA: Springer US.
[20] Walters, F.E. 1999. Privatization of Agribusiness. In Privatization and Deregulation: Needed Policy Reforms for Agribusiness Development, edited by Surjit S. Sidhu and Mohinder S. Mudahar, 39-45. Dordrecht: Springer Netherlands.
Published
2017-02-11
How to Cite
KARABASSOV, Rassul Asylbekovich et al.
Marketing System Development in Agribusiness of the Republic of Kazakhstan.
Journal of Advanced Research in Law and Economics, [S.l.], v. 7, n. 6, p. 1395-1404, feb. 2017.
ISSN 2068-696X.
Available at: <https://journals.aserspublishing.eu/jarle/article/view/622>. Date accessed: 26 apr. 2024.
Section
Articles
Keywords
marketing; agribusiness; development; operation; Kazakhstan; the structure; the monetary value
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