Key Moments in the History of EU Communication from Unidirectional to Bidirectional Communication

  • Cristina Mihaela BARBU Spiru Haret University
  • Irina BARBU Student of the master's program: Project Management – English, Romania
  • Mihail Cristian NEGULESCU Spiru Haret University


The history of EU communication has not seen a constant, linear development. Instead, it has been defined by key moments, such as popularity crises or projects that needed public approval, when the EU officials understood that only through changing the communication paradigm, could they achieve their goals.


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How to Cite
BARBU, Cristina Mihaela; BARBU, Irina; NEGULESCU, Mihail Cristian. Key Moments in the History of EU Communication from Unidirectional to Bidirectional Communication. Journal of Advanced Research in Economics and International Business, [S.l.], v. 4, n. 5, p. 9 - 12, dec. 2016. ISSN 2344-3774. Available at: <>. Date accessed: 21 apr. 2024.
Journal of Advanced Research in Economics and International Business