MALAKHOV, Sergey. SUNK COSTS OF CONSUMER SEARCH: ECONOMIC RATIONALITY OF SATISFICING DECISION. Theoretical and Practical Research in the Economic Fields, [S.l.], v. 5, n. 1, p. 56-62, june 2017. ISSN 2068-7710. Available at: <https://journals.aserspublishing.eu/tpref/article/view/1225>. Date accessed: 16 may 2022. doi: https://doi.org/10.14505//tpref.v4.2(8).05.