NGUYEN THI PHUONG, Giang, Tan THAI DONG, Duy NGUYEN BINH PHUONG, Nhu TRAN VU QUYNH, Ngan TRUONG THANH, Lien NGUYEN THI, & Phuong NGUYEN NGOC THAO. " The Power of Short Video Content on TikTok Shop Consumers in Viet Nam." Theoretical and Practical Research in Economic Fields [Online], 16.2 (2025): 407-424. Web. 7 Jul. 2025